For photographersWeddings · newborn · family · events
Reply first. Book more. Stop chasing payments.
Alloza puts every Instagram DM, contract, invoice and shoot in one calm workspace, so you answer inquiries in minutes and get paid without the awkward follow-ups.
7 apps open · 23 things waiting1 app · everything in one place
IGInstagram DMs12NNotes app▦Spreadsheet of leads!✎E-sign app2$Venmo & Zelle531Google Calendar3⌂Shoebox of receipts
aAlloza CRM
lozanska.allozacrm.com/messages
Inquiries, contracts, payments, sessions and taxes. One login, on your laptop and your phone.
Take the tour
From the first DM to the final invoice.
Real screens from the app, filled with a demo studio.
01 · Messages · Instagram in early access
Answer first, from one inbox.
Instagram DMs and email land in one place, each tied to the right person. You reply on the channel they wrote from, straight from the CRM.
Instagram DMs come in with the client's profile photo
A notification on your phone the moment someone writes
Saved snippets for the questions you answer every week
02 · Leads
Never let a booking slip.
Every inquiry shows the date, budget, how hot it is and whether you're free that day. When a client says "let's book", a new date or sends a Zelle, Alloza asks you once in Review. It never moves a client on a guess.
Free or busy on the event date, right in the list
"Can we do the 16th instead?" gets flagged for a new date
Zelle and Venmo emails matched to the right client
03 · Projects
Get paid without chasing.
The shoot, the signed contract, every invoice and what's still owed on one page. Clients pay by card or bank into your own Stripe account, and you log cash, Zelle and Venmo in a tap.
Retainer and balance invoices with automatic receipts
See the moment a client opens the invoice
The money goes straight to your bank
04 · Calendar
Your whole season, and what it's worth.
Every session on one calendar with the booked value of the week. Syncs with Google Calendar, and clients can book open slots from your booking page.
Online booking with your working hours
Email reminders before every session
Syncs with your Google Calendar
05 · Finance
Tax season, already done.
What's owed, what's overdue and what you've collected across the studio. At year end, export your income and a 1099-NEC report for second shooters and editors.
Net-to-bank after Stripe fees and refunds
Cash tracked until it reaches the bank
Contractor payments ready for 1099-NEC
lozanska.allozacrm.com/messages
Made for how you shoot
Weddings or newborns, it fits your week.
A $4,800 booking deserves more than a DM thread.
Couples book 12 to 18 months out, and they ask three photographers at once.
Reply to the Instagram inquiry the minute it lands
Contract, retainer and balance on one project page
Balance invoice due before the big day
Second-shooter pay tracked for the 1099
Babies don't keep the calendar you booked.
Maternity sessions book around a due date, and newborn dates move when the baby arrives.
"Can we do the 16th instead?" gets flagged to pick a new date
Reminders to busy parents before the session
Maternity and newborn in one client record
Fall minis without the text-message chaos.
Twenty families, four Saturdays and a hundred "is 10:20 still open?" texts.
A booking page where families pick their own slot
Payment at booking, so no-shows still pay
Reminders go out by themselves
Parties, launches and galas, invoiced the same day.
Event clients want a quote fast and a clean invoice for their accounting.
Packages with your prices, ready for any proposal
Contracts filled in from the project
Invoices clients can pay by card or bank transfer
What your clients see
Clean pages with your name on top.
No logins and no apps to install. Clients open a link, read, sign and pay on any device.
Contract signing. Type or draw a signature. Valid under ESIGN and UETA, saved as a tamper-evident PDF.Invoice and payment.Clients pay by card or bank transfer. The payment form is Stripe's own.
L
I built Alloza for my own studio. Leads lived in Instagram, contracts in one app, payments in three others. Now I open one screen in the morning and know exactly who needs an answer and who still owes a balance.
Lozanska Photography· Wedding & family photographer · Founding studio
Pricing
Less than one print order a month.
Start with 14 days free, no card needed. Every plan includes unlimited leads, clients and projects.
Import your clients from a spreadsheetConnect Instagram and Stripe in minutes
Prices in USD. The trial starts on Solo; pick a plan any time from Settings → Billing. Client payments go through your own Stripe account at Stripe's standard rates, and Alloza adds nothing on top.
FAQ
Questions photographers ask us first.
Do I need a credit card to try it?
No. The 14-day trial includes everything in Solo. Add a card only if you decide to stay.
Do you take a cut of my client payments?
No. Payments go through your own Stripe account and land in your bank. You pay Stripe's standard processing fee and nothing extra to us.
Can my clients pay with Zelle, Venmo or cash?
Yes. Record them on the invoice in one tap, or connect your payment emails and Alloza will match Zelle and Venmo notifications to the right client for you. Cash payments get an automatic PDF receipt.
Does it really work with Instagram DMs?
Yes. Connect your business Instagram account and new DMs arrive in your inbox with the sender's profile photo, and you reply from inside Alloza. Instagram is in early access while Meta reviews the app; we turn it on for new studios one by one.
Are the e-signatures legally valid?
Yes. Signatures follow the US ESIGN Act and UETA. Each signed contract is saved as a tamper-evident PDF with a full audit trail.
Does it help with taxes?
Alloza keeps a clean record of what you earned and what you paid contractors. At year end, export income reports and a 1099-NEC report for second shooters and editors to hand to your accountant.
Can I bring my existing clients?
Yes. Import your clients from a spreadsheet in a few minutes, then connect Stripe and your calendar.
What happens to my data if I leave?
It's yours. Export clients, projects and invoices whenever you like. If you close your account, we delete your studio's data.
Next season's couples are writing now. Be the one who answers first.
Create your studio in about a minute. Pick your subdomain, sign in with Google and your inbox is ready.