For photographersWeddings · newborn · family · events

Reply first. Book more. Stop chasing payments.

Alloza puts every Instagram DM, contract, invoice and shoot in one calm workspace, so you answer inquiries in minutes and get paid without the awkward follow-ups.

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No credit cardFrom $19 a monthNo fee on your paymentsCancel anytime
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nowNew inquiry · InstagramOlivia & James: "Are you available June 14, 2027?"
a
2mContract signedSofia Park signed the Maternity agreement.
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5mPayment received · $1,440Zoe & Ethan paid their wedding retainer.
lozanska.allozacrm.com/dashboard
Alloza CRM dashboard: collected revenue, active projects, balance to collect, revenue trend and upcoming sessions
Alloza CRM dashboard on a phone

Works with the tools your studio already runs on

StripeInstagramGoogle CalendarGmailZelleVenmoApple Pay

Sound familiar?

You picked up a camera to make art. Not to do this.

IG
Instagram 11:48 PM

Scrolling back through 40 messages to find the date she mentioned.

✉
Draft Mon

"Just a friendly reminder about the deposit…" Again.

Z
Zelle Tue

$195 from "G Kim". Which client is that?

✎
Contract Wed

Copying names into last season's template and hoping you caught them all.

⌂
Taxes April

Digging up what you paid your second shooter, one Venmo at a time.

~50%

of couples choose the vendor who replies first.

WeddingPro
5%

of photographers say they manage business stress well, in a survey of 4,900+ photographers.

Zenfolio 2026 survey

The fix

Seven places to check. Now it's one.

IGInstagram DMs12NNotes app▦Spreadsheet of leads!✎E-sign app2$Venmo & Zelle531Google Calendar3⌂Shoebox of receipts
aAlloza CRM
lozanska.allozacrm.com/messages
Alloza CRM inbox with an Instagram conversation

Inquiries, contracts, payments, sessions and taxes. One login, on your laptop and your phone.

Take the tour

From the first DM to the final invoice.

Real screens from the app, filled with a demo studio.

01 · Messages · Instagram in early access

Answer first, from one inbox.

Instagram DMs and email land in one place, each tied to the right person. You reply on the channel they wrote from, straight from the CRM.

  • Instagram DMs come in with the client's profile photo
  • A notification on your phone the moment someone writes
  • Saved snippets for the questions you answer every week
Messages: an Instagram thread with Olivia and James
02 · Leads

Never let a booking slip.

Every inquiry shows the date, budget, how hot it is and whether you're free that day. When a client says "let's book", a new date or sends a Zelle, Alloza asks you once in Review. It never moves a client on a guess.

  • Free or busy on the event date, right in the list
  • "Can we do the 16th instead?" gets flagged for a new date
  • Zelle and Venmo emails matched to the right client
Leads list with status, quality, event-date availability, budget and last contact
03 · Projects

Get paid without chasing.

The shoot, the signed contract, every invoice and what's still owed on one page. Clients pay by card or bank into your own Stripe account, and you log cash, Zelle and Venmo in a tap.

  • Retainer and balance invoices with automatic receipts
  • See the moment a client opens the invoice
  • The money goes straight to your bank
Project page for Zoe and Ethan's wedding: shoot, signed contract, money owed and invoices
04 · Calendar

Your whole season, and what it's worth.

Every session on one calendar with the booked value of the week. Syncs with Google Calendar, and clients can book open slots from your booking page.

  • Online booking with your working hours
  • Email reminders before every session
  • Syncs with your Google Calendar
Week calendar with six sessions and the week’s booked value
05 · Finance

Tax season, already done.

What's owed, what's overdue and what you've collected across the studio. At year end, export your income and a 1099-NEC report for second shooters and editors.

  • Net-to-bank after Stripe fees and refunds
  • Cash tracked until it reaches the bank
  • Contractor payments ready for 1099-NEC
Invoices: owed to you, overdue, collected, and the list of invoices
lozanska.allozacrm.com/messages
Messages: an Instagram thread with Olivia and James

Made for how you shoot

Weddings or newborns, it fits your week.

A $4,800 booking deserves more than a DM thread.

Couples book 12 to 18 months out, and they ask three photographers at once.

  • Reply to the Instagram inquiry the minute it lands
  • Contract, retainer and balance on one project page
  • Balance invoice due before the big day
  • Second-shooter pay tracked for the 1099
Wedding lead card for Olivia and James with date, budget and venue

What your clients see

Clean pages with your name on top.

No logins and no apps to install. Clients open a link, read, sign and pay on any device.

Contract signing page prepared for Emily Brooks
Contract signing. Type or draw a signature. Valid under ESIGN and UETA, saved as a tamper-evident PDF.
Client invoice page for Zoe and Ethan, total $3,360
Invoice and payment.Clients pay by card or bank transfer. The payment form is Stripe's own.
L
I built Alloza for my own studio. Leads lived in Instagram, contracts in one app, payments in three others. Now I open one screen in the morning and know exactly who needs an answer and who still owes a balance.

Lozanska Photography· Wedding & family photographer · Founding studio

Pricing

Less than one print order a month.

Start with 14 days free, no card needed. Every plan includes unlimited leads, clients and projects.

Free trial

14 days of Solo, on the house.

$0for 14 days
  • Full Solo features
  • 1 photographer
  • No credit card required
  • Moves to Solo on day 14
Start free trial

Solo

Most popular

For the photographer who runs everything.

$19/ month
  • Unlimited leads, clients and projects
  • Stripe payments and cash receipts
  • Calendar with phone notifications
  • Email and Instagram DMs · SMS coming soon
  • 1 member
Start with Solo

Studio

For studios with assistants and second shooters.

$49/ month
  • Everything in Solo
  • Up to 10 team members
  • Workflow automations
  • Your own domain
  • Per-member permissions
  • Priority support
Start with Studio
Import your clients from a spreadsheetConnect Instagram and Stripe in minutes

Prices in USD. The trial starts on Solo; pick a plan any time from Settings → Billing. Client payments go through your own Stripe account at Stripe's standard rates, and Alloza adds nothing on top.

FAQ

Questions photographers ask us first.

Do I need a credit card to try it?

No. The 14-day trial includes everything in Solo. Add a card only if you decide to stay.

Do you take a cut of my client payments?

No. Payments go through your own Stripe account and land in your bank. You pay Stripe's standard processing fee and nothing extra to us.

Can my clients pay with Zelle, Venmo or cash?

Yes. Record them on the invoice in one tap, or connect your payment emails and Alloza will match Zelle and Venmo notifications to the right client for you. Cash payments get an automatic PDF receipt.

Does it really work with Instagram DMs?

Yes. Connect your business Instagram account and new DMs arrive in your inbox with the sender's profile photo, and you reply from inside Alloza. Instagram is in early access while Meta reviews the app; we turn it on for new studios one by one.

Are the e-signatures legally valid?

Yes. Signatures follow the US ESIGN Act and UETA. Each signed contract is saved as a tamper-evident PDF with a full audit trail.

Does it help with taxes?

Alloza keeps a clean record of what you earned and what you paid contractors. At year end, export income reports and a 1099-NEC report for second shooters and editors to hand to your accountant.

Can I bring my existing clients?

Yes. Import your clients from a spreadsheet in a few minutes, then connect Stripe and your calendar.

What happens to my data if I leave?

It's yours. Export clients, projects and invoices whenever you like. If you close your account, we delete your studio's data.

Next season's couples are writing now. Be the one who answers first.

Create your studio in about a minute. Pick your subdomain, sign in with Google and your inbox is ready.

Start your free trial 14 days free · No credit card · Cancel anytime